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National academies press free pdf
National academies press free pdf







national academies press free pdf
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Sinisa Hrvatin, a doctoral candidate at What is a dictionary? And how are they changing? Even single article pricing can be staggering, at $30-50 each. The huge subscription expenses limit how many journals each school or company can carry. Science journal subscriptions can cost libraries several thousand dollars a year, yet most institutions members only make use of a few articles from each of these journals.

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Related posts ReadCube brings sanity to sci article pricing, plus easier management Your email address will not be published. Sources: NAS, NAP, and Pope’s 2009 paper in Marketing Science (PDF) with Kannan and Jain. Pope cautions that it does not necessarily translate to other kinds of academic publishing, such as university presses. This model for providing free eBooks works for NAP, given their structure where the writing of the books are funded by the Academies’ research projects, but Ms. agencies (e.g., the Department of Transportation) as grants and contracts, and the rest from foundations, nonprofit institutions, and state and local government. They conduct studies, convene meetings, and create publications. In 2010, the Academies had a total budget of $289 million, of which 84% came from U.S. The Academies are a suite of private, nonprofit organizations ( National Academy of Sciences, National Academy of Engineering, Institute of Medicine, and National Research Council) created by congressional charters in the 19th and 20th centuries to advise the federal government on science, technology, and health policy. The NAS, NAE, and IOM are honorific organizations (members are not paid it’s a high honor), and is supported by approx 1,100 paid staff.

national academies press free pdf

They have their entire list in Google e-books. They have about the same number on the iPad, and are working on more. They have ~200 books in Kindle, but the black & white format is not good for many of their books because of their color graphs and large tables. In addition to PDFs, NAP also publishes to other eBook formats. Given their mission to broadly disseminate the work of the Academies, it is now a small price to pay for much wider reach: NAP hopes free downloads of the PDFs will boost eBook downloads from approx 700k/year now to over 3 million by 2013. So book revenue for the coming year might be around $3m.

National academies press free pdf pdf#

If their estimates are right, they will immediately lose all of the PDF income, and lose at least another 1/3 to buyers who will no longer pay for a print copy. Overall, the volume of print sales has been falling. In the last two years, NAP’s revenue from book sales was ~$5 million, of which ~10% was from paid PDFs. They outsourced printing in 2004, and in August 2010 they also outsourced fulfillment and warehousing. They will continue to produce printed books for readers who like paper. They dropped unprofitable products, such as their line of science books for general audiences. Instead of print brochures, they now do the lion’s share of marketing online. So to give away free PDFs, the press was going to have to find $1.9 million someplace else… The largest source of money was cost savings, and NAP slashed costs. This corresponded to approx a loss of $1.9 million in revenue on printed books if they gave away free PDFs. Mapping that data over all sales channels, they estimated a 33% substitution rate of free PDF for print. (See graph at right).īut what about going free? They found that if a buyer had a book in their shopping cart, and were offered a free PDF, 42% would jettison the printed book from the shopping cart and just take the free PDF. To optimize sales, they found they should price PDFs at approx 75% the cost of a print book, and offer a bundle deal with both the print and PDF for 120% of the printed price. Starting in 2001, they conducted careful research on buyers’ behaviors. Cannibalization of sales was not a concern because a negligible number of print sales were made in the 3rd world.

National academies press free pdf full#

According to Barbara Kline Pope, executive director for NAP, in 1994, they started offering free full text online of all reports in page-by-page format, and in 2003, they began to make all of their full books available as free PDFs in developing countries (limited by IP address). Previously, NAP priced books, including PDFs, to generate enough income to be self-supporting.

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Making the PDFs free is the culmination of a decade of research and sales modeling on how to finance a nimble publishing house with paid print books, with enough spare revenue to allow free release of electronic books.

National academies press free pdf for free#

All publications from the National Academies Press (NAP) are now available for free as PDFs. NAP is the publishing arm of the National Academies, and publishes 200+ books a year on topics in science, engineering, and health.









National academies press free pdf